The Edge of the Web team delve into the details of design, development, marketing and more. Our insights can help you navigate the digital waters, whether you’re not technical at all or are an industry expert.
A successful web design consultation is the first step to a successful web project. Read on to discover the best ways to prepare for meeting with your prospective agency and help you get the most out of it.
Take a look at our picks of some of the best WordPress plugins you may not have heard of to help with security, SEO, content and more.
In this guide, we'll take you through all the basics of conversion rate optimisation. We'll look at some important conversion rate optimisation definitions, strategies and best practices to help improve your website conversion rate.
Using internal linking and anchor text for SEO is a great way to improve rankings in the search engines. Find out how we improved anchor text for our client to boost page views by over 500%.
Shh - we're letting you in on a few of our best-kept copywriting secrets to help anyone create great website content, without being an experienced copywriter yourself.
Hint: it's not all about websites that look pretty. We're looking at the 3 web design principles, how they inform the visuals, and how they will help you judge what makes great website design.
The first step to a successful web project is a assembling a talented team of development experts. This infographic breaks down the roles and responsibilities for a winning web design team.
The internet's ever-evolving nature means that without regular updates, in 3 year's time your website will be running on 3 year old technology. But it's simple to keep on top of things with a web maintenance package - here's everything you need to know.
No matter how beautiful your website design, if your content is incomplete or disorganised, you're not going to meet your goals. Enter, card sorting. Read on to find out how this research technique can help inform a comprehensive site map based on your user and business needs.
